Wingman’s Pride Platter Raises 7,230 THB to Support LGBTQ+

In a time when societies around the world are placing increasing importance on gender diversity and respect for human rights, Pride Month has come to represent more than just a celebration—it has become a powerful moment when individuals and organizations alike take a united stand to affirm that “every identity has value and deserves equality.” In 2025, Wingman stepped forward as a committed corporate ally to the LGBTQ+ community through its campaign, Wingman’s Pride Platter. This special menu, created exclusively for Pride Month, was designed not only to celebrate diversity but also to drive real change—pledging a portion of the proceeds from each order to the Love Foundation. The campaign aimed to support LGBTQ+ rights, promote equality, and protect sexual health in Thailand. This article offers a deeper look into Wingman’s Pride Platter—exploring its concept, purpose, execution, and the meaningful outcomes generated from the inspiring collaboration between Wingman and the Love Foundation.

List of Contents

1. Behind the Campaign
2. How the Donation Mechanism
3. Campaign Outcomes: Numbers That Matter
4. The Importance of Private Sector Participation
5. Looking Ahead: The Next Steps in Our Collaboration

Behind the Campaign: Wingman’s Pride Platter Wingman’s Pride Platter was born out of the brand’s genuine intention to take part in fostering a society that embraces gender diversity and inclusivity. Pride Month, a time when LGBTQ+ communities around the world come together to advocate, support, and openly express their identities, provided the perfect moment for Wingman to step forward with purpose. Wingman believes that the role of a business extends beyond selling food or generating profit. A business can also be a changemaker—a driving force that raises awareness and supports social causes in meaningful and tangible ways. With this vision, Wingman collaborated with its team to create a special limited-edition dish named Wingman’s Pride Platter. More than just a delicious and creative menu item, it carried a deeper social message—inviting customers to join in a shared mission of equality, inclusion, and respect with every bite.

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How the Donation Mechanism of Wingman’s Pride Platter Worked

As part of the campaign, Wingman introduced a special menu item called Wingman’s Pride Platter during June 2025, aligning with Pride Month—a global celebration of gender diversity and inclusion. The campaign’s core message was simple yet profound: “Every order is a vote for equality.” The donation model was straightforward but effective. For every Pride Platter ordered, Wingman donated 10 Thai Baht directly to the Love Foundation. These funds were allocated to support social initiatives that promote LGBTQ+ rights, equality, and sexual health in Thailand. What made this campaign stand out is that it didn’t treat donation as a mere marketing tactic or a profit-sharing gimmick. Instead, it was designed to transform consumption into genuine social participation. Customers didn’t need to do anything extraordinary—by simply choosing this special menu, they became part of a larger movement to amplify the voices of marginalized communities and contribute to a safer, more inclusive society. When someone decided to order Wingman’s Pride Platter, they were doing more than just enjoying a delicious meal. They were:

• Taking a stand in support of LGBTQ+ rights
• Participating in the reduction of stigma and prejudice
• Helping fund organizations working toward health and social justice
• Demonstrating understanding and respect for all identities

So, this wasn’t just “one dish”—it was a tangible experience of giving integrated into daily life. And that is the true heart of Wingman’s Pride Platter campaign, proudly created in collaboration with the Love Foundation.

Campaign Outcomes: Numbers That Matter

After running the campaign throughout Pride Month 2025, the Wingman team compiled the final results from the sales of Wingman’s Pride Platter. The outcome was both meaningful and inspiring:

• Total Orders: 723
• Total Donation: 7,230 THB

This number represents more than just revenue—it reflects the collective intention of hundreds of individuals who chose to support inclusion through small, tangible actions. Each order was a quiet but powerful gesture of solidarity. The donated funds will be used to support the following initiatives:

• Educational activities on sexuality, gender diversity, and the prevention of sexually transmitted infections (STIs)
• Production of informational media about U=U, PrEP, PEP, and access to inclusive sexual health services
• Human rights advocacy efforts in LGBTQ+ communities across Thailand
• Expansion of safe spaces, both online and offline, for vulnerable and marginalized groups

These results remind us that change does not always require large actions—sometimes, it begins with a simple choice made with heart and purpose.

A Message of Gratitude from the Love Foundation – Wingman’s Pride Platter Campaign

We are deeply grateful that Wingman stepped up as a true social ally—not only through financial contributions, but by using food as a medium to communicate messages of rights, equality, and love to the public.

At the Love Foundation, we see Wingman’s participation as a significant step toward building a diverse and inclusive network—one that unites businesses, civil society, and everyday citizens in a shared mission to create sustainable social change in Thailand.

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The Importance of Private Sector Participation

Wingman’s involvement in this campaign demonstrates that the private sector can be a genuine force for good, without having to wait for action from government bodies or large institutions. This kind of participation helps shape a powerful social model that proves:

• Small and medium-sized businesses can drive social issues forward
• Customers are willing to support brands with clear social values
• Collaboration between businesses and NGOs can lead to tangible, real-world outcomes
• LGBTQ+ issues are not niche concerns—they are societal concerns

Moreover, Wingman’s campaign serves as an inspiration for other brands to stand in solidarity with communities that continue to face inequality. It shows that businesses have the capacity—and the responsibility—to be part of meaningful change.

Looking Ahead: The Next Steps in Our Collaboration

Although the campaign has officially concluded, the partnership between Wingman and the Love Foundation is far from over. Both parties are actively exploring new opportunities for continued collaboration, with future initiatives that may include:

• Hosting creative and educational events focused on diversity and inclusion
• Producing and promoting awareness materials about HIV prevention and sexual health
• Launching special menu sets to mark key dates such as Transgender Day of Visibility or World AIDS Day
• Supporting access to HIV and STI testing services for Wingman’s customers and staff

This ongoing partnership reflects a shared vision: to create an inclusive society where health, equality, and dignity are rights that belong to everyone. Related Articles

• The Pride Platter by Wingman Supports LGBTQ+
• Pride Events You Can’t Miss! – We All Pride Thailand 2025

  Final Thoughts: From a Single Plate to a Safer, More Equitable Society Wingman’s campaign is a reminder that meaningful change doesn’t have to start with something grand. It can begin with small, everyday actions—ordering a meal, supporting a socially conscious business, or sharing a story that inspires others. At the Love Foundation, we want to reaffirm this: Every single order made a difference. The total donation of 7,230 THB is a pure reflection of the collective spirit of individuals who believe in equality, dignity, and the rights of every identity. We extend our heartfelt thanks to Wingman for being a committed partner in change. And to every customer—you didn’t just satisfy your hunger, you nourished hope. We will continue our mission, and we sincerely hope that you will continue walking beside us... through every color of life. With love and respect, The Love Foundation Team.   Reference: Wingman Premium Chicken

• www.facebook.com/WingmanPremiumchicken

Tapping into the LGBTQ market with the greatest purchasing power — a segment businesses shouldn't overlook

• https://zortout.com/blog/lgbtq-marketing

Pride Month 2025: examining the situation and rights of LGBTQIA+ people in Thailand

• https://theactive.thaipbs.or.th/data/lgbtqian-rights

Verified references

Links and relevance to the article’s main topic were reviewed on 13 August 2026. Each source supports only the scope stated in the original document and does not replace personalised medical, legal, or service advice.

1. Library of Congress: About LGBT Pride Month Accessed 13 August 2026
2. OHCHR: LGBT rights fact sheet Accessed 13 August 2026